Rubina
Latif
The intuitive facialist
About Rubina
40 years in skin.
Over 100,000 faces treated.
I don’t believe in one-size-fits-all facials.
Skin changes. Faces change. Life shows up in the face.
This is why I created The Rubina Method.
A treatment approach built through experience, touch and instinct.
I read the skin, the structure and the tension, and treat in real time.
No two facials are ever the same.
My work blends advanced facial massage with a deep understanding of how the skin behaves, how the muscles hold, and how stress shows on the face.
The result is simple.
Skin that looks fresher, lifted and more like you.
I started at 18, trained in London, and by 20 was managing on Regent Street. At 25, I opened my own salon, building a loyal clientele long before the industry became what it is today.
Since then, I’ve worked across Harrods, Liberty and Harvey Nichols, and continue to treat private clients from Chelsea.
Alongside my treatments, I also teach The Rubina Method privately to selected facialists.
No trends. No noise.
Just skin, done properly.
"Glowing skin isn’t about age, it’s about balance, energy, and care. I treat every face as one-of-a-kind, blending skin science with intuitive healing to help you feel confident from the inside out. Let’s get you glowing in your own way."
