Rubina
Latif
The intuitive facialist
Hello, I'm Rubina
The Intuitive Facialist
Hello, I'm Rubina, London's Intuitive Facialist
With over 40 years in the beauty industry and more than 100,000 faces treated from my Chelsea treatment rooms, my work is built on one principle: no two faces are the same, so no two treatments should ever be. Every facial is guided by what your skin and your face present on the day.
This is The Rubina Method.
A tailored approach that combines advanced massage, deep skin knowledge and intuitive treatment to lift, restore and rebalance the face — naturally. You still look like you. Just better.
What is an intuitive facialist?
An intuitive facialist works beyond fixed routines.
Each treatment is guided by what the skin, facial structure and overall condition present on the day.
Through touch and experience, I tailor every facial in real time, combining advanced massage, targeted techniques and carefully selected skincare.
This approach allows for more precise, effective and personalised results.
Here are some of the benefits from an intuitive facial
Fully tailored treatments
Release of facial tension
Improved tone and natural lift
Skin that appears clearer and more balanced
Results that continue beyond the treatment